7. Check your work

Look back over everything you have written. You should now have:

  1. A clear GOAL
  2. A specific TARGET
  3. 1-2 groups of SUPPORTERS and how to reach them
  4. 1-3 TACTICS
  5. A way to DELIVER your campaign to your target
  6. A list of possible PARTNERS who can help you

Congratulations! This is your campaign plan.

You can edit this plan over time based on what you have learned (for example, adding new tactics and partners), but all campaigns follow an outline similar to this. Campaigning is a skill that you can apply to any challenge, and now that you know how to plan one, you can plan others. But first, try to run this one.