Take this quiz to test your knowledge on effective pro-vaccine communication!

1. True or False? Since pro-vaccine communications are generally well-intentioned, they will always be effective.

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2. Vaccine communications should be:

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3. Should vaccine communications be tested for efficacy and safety before public launch?

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4. True or false? If a person doesn’t get vaccinated, it is because they are vaccine-hesitant.

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5. According to the heuristic confirmation bias, what do people tend to believe?

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6. What is more effective in pro-vaccine communications?

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7. True or false? Vaccine communications should be shocking and make people afraid to encourage action.

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8. Which messengers are among the most trusted global sources of health information?

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9. The message “90% of children in your village are vaccinated” is not true. Should it be used in a messaging campaign?

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10. Can repeating vaccine-related myths to correct them backfire?

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